3C industry with multi-channels: the research in relationships of service quality, customers’ satisfaction, and customers’ loyalty
碩士 === 國立中央大學 === 企業管理學系 === 102 === With the high development, 3C industry flourishes vigorously. A large number of customers can purchase 3C products they needed through different channels such as a physical channel 3C marketplace, and a virtual channel 3C shopping website. Customers would buy...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2014
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Online Access: | http://ndltd.ncl.edu.tw/handle/c35536 |