The Study on Marketing Strategy of Certified Public Accounting (CPA) firms- An example of Big Four CPA Firms
碩士 === 國立交通大學 === 管理學院高階主管管理碩士學程 === 102 === The CPA firms are people-based organizations selling knowledge and providing professional services to their client. According to a survey of 2012 Taiwan CPA firms’ services, which was released by Financial supervisory Commission (“FSC”) in July 2013, the...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2014
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Online Access: | http://ndltd.ncl.edu.tw/handle/adzz3c |