Cultural and Creative Store Marketing Strategy - An Example of Zhong Wen Tang Store

碩士 === 國立交通大學 === 管理學院高階主管管理碩士學程 === 102 === As Chinese culture symbolic, writing brush and its group are oblivion gradually, taken place by ball-point pen, keyboard of cybernate &; internet age, and also no writing brush course required formally from standard education system. Flashing back to...

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Bibliographic Details
Main Authors: Kuo, Chien-Hung, 郭建宏
Other Authors: Chu, Fong-Kang
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/348ynz