Consumer's Motivation,Attitude and Behavior in Taiwan Luxury Market

碩士 === 國立成功大學 === 高階管理碩士在職專班(EMBA) === 102 === SUMMARY The luxury market has grown rapidly throughout the past 20 years.In 2012 the global sales 212 billion .The highest growth rate for the luxury market reached 25% in 1989, and even though the rate slowed down due to economic factors,such as the gl...

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Bibliographic Details
Main Authors: Ying-FeiHuang, 黃盈斐
Other Authors: Dung-Chun Tsai
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/31680399960464838139