The Effect of Consumer Online Reviews on Consumer’s Decision Making: Experimental Study of eWOM

碩士 === 國立成功大學 === 國際經營管理研究所 === 102

Bibliographic Details
Main Authors: GingnatthaOransoorirat, 房曉玉
Other Authors: Jeng-Chung Chen
Format: Others
Language:en_US
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/38166845012616094460