Exploring the Marketing Effect of Social Media – A Example of Fanpage Coffee Commercial
碩士 === 國立成功大學 === 國際企業研究所 === 102 === Social media can be considered a timely and cost-effective marketing tool. By using social media as social advertisement, it can provide companies with opportunities for expanding market. According to literature reviews, social media advertisement are constitute...
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| Format: | Others |
| Language: | en_US |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/3b98a4 |