The Study of Repurchase Intention in Green Products- A Case of Solar Water Heater
碩士 === 國立中興大學 === 行銷學系所 === 102 === Abstract In recent year, more and more countries have raised their environmental consciousness. Consumers found the importance of green products and cared whether their consumption behavior would have impacts on the environment. Prior researches focused on the pu...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2014
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Online Access: | http://ndltd.ncl.edu.tw/handle/a6x33y |