An investigation of QR code use for smartphone users

碩士 === 國立中興大學 === 科技管理研究所 === 102 === With the popularity of smartphones, people jump on the bandwagon of diverse applications of digital marketing. In our daily lives, it is not rare to see two-dimensional square barcodes, also known as QR code (Quick Response code). One of the QR code features is...

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Bibliographic Details
Main Authors: Po-Hon Chen, 陳柏宏
Other Authors: 謝焸君
Format: Others
Language:en_US
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/05432146768401129542