Using Conjoint Analysis to Study the Preferenceof Design Attributes for Mobile App Games
碩士 === 國立高雄應用科技大學 === 企業管理系碩士在職專班 === 102 === The popularity of internet and the digital era with the advent of smartphones and tablet devices has made mobile App games an important way of life recreation. To develop mobile App games, the game design firms must understand consumers’ preferences....
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/96986470356139882626 |