A Study of the Relations on the Internet Auction's Service Quality, Perceived Price, Customer Satisfaction,and Repurchase Intention
碩士 === 國立高雄應用科技大學 === 國際企業研究所 === 102 === The study aimed to investigate the relations of the service quality of online business, perceived price, customer satisfaction and repurchase intention. Selecting Yahoo! Kimo auction and Ruten as research scope, consumers who ever bought on them were study o...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/16819208059992963375 |