An Empirical Study of Consumer Mobile Phone Satisfactory and Switching Intention~The case of college students.

碩士 === 義守大學 === 資訊管理學系 === 102 === With the technological innovation and the rapid development of 3C products, mobile phones have brought the convenience to and become an integral part of people''s lives. Therefore, the market of the mobile phones grows big; it results in new mobil...

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Bibliographic Details
Main Authors: Yuan-Chang Hu, 呼元昌
Other Authors: Yu-Lung Wu
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/shb747