The Study of CSR on Customer’s Loyalty and Willingness to Pay Premium Price in Indonesia
碩士 === 逢甲大學 === 國際經營管理碩士學位學程 === 102 === Now customer more care with their-self and future of natural environment. That’s why corporate social responsibility (CSR) become one of important factor for firms to be survive in the future. When customer satisfy with CSR of firm their more trust with firm’...
| Main Authors: | , |
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| Format: | Others |
| Language: | en_US |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/g778k6 |