The Effect of Product Attributes and Perceived Value to Intention of Adoption：A Case of LINE
碩士 === 大葉大學 === 管理學院碩士在職專班 === 102 === Appearing of Instant Messenger, changing the form of people communicating, creates a new trend of life revolution with the increasingly abundant interfaces and applications. With the high speed of spread in Taiwan , both asynchronous communication and free-char...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/mrdmfm |