B2B Industry and Brand Equity – A Case Study of B Group in Testing and Verification Industry
碩士 === 長庚大學 === 商管專業學院碩士學位學程在職專班經營管理組 === 102 === In global economy nowadays, relying on information technology industrial clusters forming tendency in Asia, Taiwan's IT industry R&;D location-and-ownership advantages, has leapt to the global mandate. With the impact of the product life cyc...
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| Format: | Others |
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2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/89658762743456318861 |