Transaction Cost of Rrader to Establish Brands for Internationalization
碩士 === 國立中正大學 === 企業管理研究所 === 102 === Abstract Taiwan is naturally lack of resources due to its island economy, and it is highly dependence on foreign trade. Most merchants in Taiwan are either traditional traders or distributers. Consumers may disregard of the geographic and temporal limits due to...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/52389170261344622911 |