The Study of Channel Type Choice of Chain Stores in Emerging Markets

碩士 === 國立中正大學 === 企業管理研究所 === 102 === For the past few years, the birthrate in Taiwan is decreasing year by year , and the market of infant product industry in Taiwan has been saturated so that market scale of infant product industry is decreasing 20%. Chain corporates in Taiwan faced these challeng...

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Bibliographic Details
Main Authors: Pei-Ching Liu, 劉佩青
Other Authors: Chia-Wen Hsu
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/57934033923399749751