A Study of Customer Co-recovery：The Moderating Effect of Perspective and Failure Severity
博士 === 國立中正大學 === 企業管理研究所 === 102 === This paper integrates customer participation in service recovery and social influence (self- and other-oriented perspective) in social psychology. In this article, the authors explore a conceptual model of customer co-recovery that is moderated by self-other per...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/6xkyt6 |