Emotions and Trust Factor on the Effectiveness of Word-of-Mouth -Take Facebook as the Example
碩士 === 元智大學 === 資訊社會學碩士學位學程 === 101 === Drawn by the increasing popularity of Facebook, more and more enterprises and organizations have established their own fan pages to communicate with their followers, sending or sharing information with them. Many functions that social network sites have de...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Online Access: | http://ndltd.ncl.edu.tw/handle/d2tdfh |