Discuss the Related Relationship Between the Satisfaction and Loyalty of Customer –A Case Study of Coffee Chain Stores
碩士 === 萬能科技大學 === 經營管理研究所 === 101 === In present society, people have higher consumption ability as well as living standards. Therefore, consumers are willing to spend the price in middle level at coffee shop. The main purpose of this study is to discuss whether the satisfaction of customers in coff...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2013
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Online Access: | http://ndltd.ncl.edu.tw/handle/c8c2t6 |