Explore the impact of service quality on customer loyalty - to travel agency as an example
碩士 === 大同大學 === 資訊經營學系(所) === 101 === The motive of this study is to explore how to upgrade the customer loyalty for travel agencies. The study attempts to examine the influences of service quality on customer loyalty using the path analysis. The research design employed a quantitative empirical met...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/65485071980762654125 |