The Impacts of the Green Consumer Behavior Study According to the Product Carbon Footprint and Water Footprint
碩士 === 淡江大學 === 管理科學學系企業經營碩士在職專班 === 101 === The study used carbon footprint and water footprint to explore consumers purchasing behavior for eco-friendly products. The main framework was based on how did the consumer’s environment awareness, reference groups, governmental policies, influence the aw...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/55293679722744359567 |