A Model of Consumer Motivation for Marble Luxury Products: The Role of Vanity, and Symbolic Interaction
碩士 === 東海大學 === 高階經營管理碩士在職專班 === 101 === The advantages of Taiwan as a base of mass production have gradually disappeared, and have been replaced by emerging economies such as China and India. If the economy wants to maintain its continuous growth, its business model has to be changed from productio...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2013
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Online Access: | http://ndltd.ncl.edu.tw/handle/q76547 |