The Influence of Service Quality on Customer Loyalty – The Mediating and Moderating Roles of Customer Satisfaction and Corporate Image.
碩士 === 樹德科技大學 === 經營管理研究所 === 101 === ABSTRACT The significant purpose of this research is to discuss how the service quality influences on customer loyalty through investigating the relationships between service quality, customer satisfaction and customer loyalty by studying the sample of 7-11 con...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2013
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/40203888099141227582 |