The Study of Public Relations Strategy of Facebook Fan Page – The Case of Military Spokesman Facebook Fan Page
碩士 === 國防大學政治作戰學院 === 新聞碩士班 === 101 === The rise of social media in recent years presents opportunity as well as challenge to enterprises and government. In other word, they have to change the way they are doing business. Ministry of National Defense (M.N.D) set up a fan page in Facebook titled “T...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2013
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Online Access: | http://ndltd.ncl.edu.tw/handle/98f5hg |