How Do Fashion-Consciousness And Authenticity Affect Buying Intention? An Example of Sunglasses
碩士 === 實踐大學 === 企業管理學系碩士班 === 101 === In a highly competitive business world, how a company conquers and thrives in the battlefield has always been a serious concern. Firms intend to seize every opportunity that is able to catch the attentions of consumers, and further hope to turn consumers’ attent...
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| Format: | Others |
| Language: | en_US |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/m7s5r6 |