A Study of Promoting Reading Activity In Volunteers Group － The Case Study of Teacher Lin Storytelling Teamgroup’s Experiential Marketing at Taipei Public Library
碩士 === 中國文化大學 === 國際企業管理學系碩士在職專班 === 101 === The former Minister of Education Ovid Tzeng said, “Reading is the soul of educa-tion.”, pointing out the importance of reading. In the era of cultural innovative industry, within public libraries in Taiwan, there have been marketing events held to promot...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/27930900373537506119 |