A Study of Consumer’s Behavioral Intention of Mobile Ticketing Based on the Technology Acceptance Model

碩士 === 中國文化大學 === 企業實務管理數位學習碩士在職專班 === 101 === In Taiwan, due to the growing mobile technology and the popularity of internet mobile internet rates, difference from the traditional electronic commerce, the mobile commerce advance enterprises in efficiency and performance. In this wave of internet...

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Bibliographic Details
Main Authors: Shu-Yi Lin., 林淑儀
Other Authors: Hui-Yi Ho
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/23838521777764207583