Why Say No? An Exploratory Study of Taiwanese Females’ Perceptions towards Medical Tourism in Thailand
碩士 === 中國文化大學 === 觀光事業學系 === 101 === The aim of this study is to explore the perception of Taiwanese females towards medical tourism in Thailand for the development of applicable marketing strategy, integrating travel motivation and cosmetic surgery trend to attract potential medical tourists from T...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/93581593659266724268 |