The Influence of the eWOM on the Consumer’s Intention to Download of Mobile Application – A Perspective of Prospect Theory
碩士 === 中國文化大學 === 新聞學系 === 101
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/6n8227 |