Motorola's Turnaround Decision of New Product Launch

碩士 === 國立臺灣科技大學 === 管理研究所 === 101 === On February 2010, Alex, head of Motorola Mobility, Product Portfolio development group, was leaving yet the roadmap review meeting with a critical assignment by CEO to reform the coming 12 month product roadmap and need to ensure the right product initiation to...

Full description

Bibliographic Details
Main Authors: Gloria Huang, 黃燕香
Other Authors: TC Chou
Format: Others
Language:en_US
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/49215741314472983381