An Investigation of Consumer Self-concept in The Context of Collaborative Consumption
碩士 === 國立臺灣大學 === 國際企業學研究所 === 101 === People have been encouraged to consume the products, the product may regard as a part of the consumer’s self-concept. However, as the economic grows, we hurt our environment and the society. Over consumption leads to negative influence such as excessive trash a...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/97270051613904953027 |