Self-monitoring and Recognized Environmental Protection Behavior Affect the Judgment on Green Product
碩士 === 國立臺灣大學 === 商學研究所 === 101 === This study, based on the past results of researches in the field of symbolic product, self-monitoring, and green product, related with the consumer behaviors, explores how the interaction between external information (an article of recognized behavior about enviro...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/33169112062208602777 |