Value Net and Synergy Chain: Strategy Analysis for Smart Phone Industry

碩士 === 國立臺灣大學 === 商學組 === 101 === Smartphone industry plays a significant role to push IT industry to enter the post-PC era. Smartphone industry integrates different complementary industries in order to provide higher value to consumers. When consumers buy a smartphone, they enjoy not only the value...

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Bibliographic Details
Main Authors: Bor-Sung Liang, 梁伯嵩
Other Authors: Ming-Je Tang
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/42148256519790562662