A Study on the Co-opetition Modes of the Sports Channels in Digital Revolution-Videoland and ELTA
碩士 === 國立臺灣師範大學 === 運動休閒與餐旅管理研究所 === 101 === This research is based on Value Net raised by Brandenburger and Nalebuff (1996) in the book of “Co-opetition”. The two sports channels are put on the center of Value Net to achieve three purposes in this research. 1. To discuss the coopetition Modes of tw...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2013
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Online Access: | http://ndltd.ncl.edu.tw/handle/78579528074698442293 |