A Study on Brand Strategy, Service Quality, Customer Satisfaction and Brand Performance: Using Cram School as an Example

碩士 === 國立臺中教育大學 === 事業經營碩士學位學程 === 101 === ABSTRACT Education of market competition increasingly fierce, cram schools operating patterns to gradually move towards the business enterprise and the chain direction. Parents invariably find ways to invest in their own children's education, from the...

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Bibliographic Details
Main Authors: Hung, Yuan-chang, 洪源章
Other Authors: Chiu, Chou-kang
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/57pe33