Exploring the Intention of Using Line Mobile Instant Messaging Software by Technology Acceptance Model

碩士 === 國立屏東商業技術學院 === 行銷與流通管理系(所) === 101 === With the popularity of smartphones and the increasing number of mobile Internet users, mobile phone messaging apps have become a popular new topic of discussion recently. Having the features of messaging at any time and lovely patterns that provide consu...

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Bibliographic Details
Main Authors: Chi-Liang Yu, 游騏良
Other Authors: Guo-Ciang Wu
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/60680699140589187606