Applying Multiple-Group Analysis to Banking Service Quality and Customer Satisfaction: An Example of the Reorganization of Credit Union into Commercial Bank

博士 === 國立高雄第一科技大學 === 財務金融研究所 === 101 === ABSTRACT Under internationalization, liberalization and diversification of financial system, large credit unions gradually reorganize into commercial banks considering the huge competition of global financial environment. In order to evaluate the custo...

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Bibliographic Details
Main Authors: Chien-ming Hung, 洪堅銘
Other Authors: Pai-lung Chou
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/wfywew