Marketing Strategy for Medical Tourism under Resource Integration
碩士 === 國立高雄第一科技大學 === 企業管理研究所 === 101 === This research is to study about marketing strategies for medical tourism under resource integration, and it is including the 4 kinds of marketing strategy in STP theory. Then, it also discussed about how to plan the marketing strategy, how to choose the targ...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/91109931408705326961 |