A Study on the Moderating Effect of Innovation Service Characteristics and Innovation Readiness on the Relationship Between Service Innovation and Customer Satisfaction ─ An the Eslite Spectrum Corporation.
碩士 === 國立東華大學 === 企業管理學系 === 101 === n the service industry, not only innovative products but also innovative service affect consumer satisfaction . Therefore, this study in addition to service innovation affect consumer satisfaction, and whether innovation service characteristics and innovation rea...
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Other Authors: | |
Format: | Others |
Published: |
2013
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Online Access: | http://ndltd.ncl.edu.tw/handle/qn8hcy |