Applying Data Mining to Explore the Impact of Demographic Variables on Customer Purchase Intention - Using Brand's Tourism Factory as An Example
碩士 === 國立彰化師範大學 === 企業管理學系 === 101 === Since the early 1990s, many traditional industries in Taiwan were closed and allocating their operations overseas due to increased production costs and the trend of globalization. The Ministry of Economic Affairs had to foster ineffective and inefficient tradi...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/zkbg5p |