中國大陸白牌手機廠商之研究

碩士 === 國立交通大學 === 企業管理碩士學程 === 101 === This study defines white-box cellphone is on the transition route of Shanzhai to brand name products. It is full of Chinese-culture color and one category of Shanzhai. The living space of Shanzhai is squeezed due to the rise of 1000 Yuan smartphones. This study...

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Bibliographic Details
Main Authors: Huang, Mei-Ling, 黃玫綾
Other Authors: Hu, Jin-Li
Format: Others
Language:en_US
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/39505646450469171289