The Impact of Facebook Message Attributes and Click “Like” Event on Fan Pages’ Stickiness
碩士 === 國立成功大學 === 資訊管理研究所 === 101 === The rise of social network sites has altered the way individuals interact, especially the emergence of Facebook (FB). FB integrated Web 2.0 technical and the way of communication. This online environment allows users to post notes, photos, links, videos, and oth...
Main Authors: | , |
---|---|
Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2013
|
Online Access: | http://ndltd.ncl.edu.tw/handle/54634810099970040021 |