A Study on the Effect of Customer Experience on Value Creation from Service Perspective - Apple &; Zara
碩士 === 國立勤益科技大學 === 研發科技與資訊管理研究所 === 101 === First-generaton iPhone was announced in 2007 by Steve Jobs. And iPhoneX’s have been donimated and formed a new trend in the smart phone industry in the past 6 years. On the other hand, Zara, a firm in the traditional fashion industry has also been recog...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/59814653142421524593 |