How do firms cooperate with their competitiors?The relationship between multimarket contact and cooperation centrality with the dynamic competition
碩士 === 國立中興大學 === 企業管理學系所 === 101 === Multimarket contact mostly focus on “mutual forbearance”. However, prior studies did not examine this hypothesis the focal firm’s actions that after multimarket contact. Therefore, this study attempts to explore the co-opetition perspectives for multimarket comp...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2013
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Online Access: | http://ndltd.ncl.edu.tw/handle/5865b3 |