How do firms cooperate with their competitiors?The relationship between multimarket contact and cooperation centrality with the dynamic competition

碩士 === 國立中興大學 === 企業管理學系所 === 101 === Multimarket contact mostly focus on “mutual forbearance”. However, prior studies did not examine this hypothesis the focal firm’s actions that after multimarket contact. Therefore, this study attempts to explore the co-opetition perspectives for multimarket comp...

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Bibliographic Details
Main Authors: Kuan-Chieh Kuo, 郭冠頡
Other Authors: Yu-Ching Chiao
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/5865b3