The Agenda-Setting Effects of Corporate News Releases on Media Coverage of HTC

碩士 === 國立政治大學 === 國際傳播英語碩士學位學程(IMICS) === 101 === This study intends to examine the relationship between corporate news releases and news coverage in Taiwan based on the theoretical framework of agenda-setting theory and information subsidies, taking a global smart phone company, HTC, which is found...

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Bibliographic Details
Main Authors: Eddie Ho, 何榮軒
Other Authors: Chen, Yi-Ning
Format: Others
Language:en_US
Online Access:http://ndltd.ncl.edu.tw/handle/80313456611796688980