Service improvement of Taiwanese hotspring resort-using Resort in GuGuan area as example

碩士 === 國立政治大學 === 商管專業學院碩士學位學程(AMBA) === 101 === In order to improve the service quality of Hot Spring resorts in Taiwan, this research analyzed internal and external resources and proposes a methodology to help Hot Spring resorts in Taiwan understand their customer needs and evaluate their competit...

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Bibliographic Details
Main Authors: JERRY LIU, 劉伯彥
Other Authors: 尚孝純
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/19596042582545437076