Strategic Group Analysis of the Smart TV Industry — A Resource-Based Perspective

碩士 === 國立政治大學 === 商管專業學院碩士學位學程(AMBA) === 101 === Due to digital convergence driven by the rapid development of internet and cloud computing technologies, the boundary between TV manufacturing and ICT industry becomes blurred. With the rise of Smart TVs, more corporations are entering the market, suc...

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Bibliographic Details
Main Authors: Chen, Mei Fen, 陳梅芬
Other Authors: Lou, Yung Chien
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/u9d3n2