The asymmetric effect study on the tour guide servicequality perceived by the Taiwan inbound tourists

碩士 === 銘傳大學 === 觀光事業學系碩士在職專班 === 101 === This paper applied the asymmetric effect study on the tour guide service quality perceived by the Taiwan inbound tourists. Using the 35 tour guide service quality/performance attributes/items from the literature reviews, expert validity was applied and 28 att...

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Bibliographic Details
Main Authors: Li-Yueh Chuang, 莊麗月
Other Authors: Nien-Te Kuo
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/29979679117676846548