Tourists'' Satisfaction and Dissatisfaction on Group Package Tour Guide Services

碩士 === 銘傳大學 === 觀光事業學系碩士在職專班 === 101 === ABSTRACT In group tour, the tour guide is the customer service personnel during the tour process, and the important human resource of the travel agency. The tour guide not only executes and arranges all kinds of group tour assignment, but also needs to be in...

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Bibliographic Details
Main Authors: Hung-Ta Chang, 張弘達
Other Authors: 作者未提供
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/54976574328406433136