Marketing Tory Burch:A Case Study in Brand Image and Spatial Image
碩士 === 嶺東科技大學 === 流行設計研究所 === 101 === Window display and space image are the first impression a brand could give to its’ consumers. They are also the keys to successful branding, cut through brand clutter, convey brand concept and product information. By seeing the window display and experiencing...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2013
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Online Access: | http://ndltd.ncl.edu.tw/handle/51671601405816755058 |